SES Toronto (Search Engine Strategies) features presentations and panel discussions that cover all aspects of search engine related promotion. Marketers show up to do a bit of networking and to learn the ins and outs of search engine marketing from the top search experts in the world. Here is a quick...

Search Engine Marketing can be highly profitable if you attack it correctly.  That doesn’t mean you set a daily ad budget of $20.00 with 150 keywords and let it run unmonitored.  You have to refine the process and improve using the data that the SEM program is giving you. Below you will find...

SearchEngineLand brought up a great point, Search Engine Friendly does not equal Search Engine Optimization. Search Engine Friendly is a great marketing technique when selling your software online. A customer wants search engine to be able to crawl through the content with little to no resistence. ...

Now you have some great keywords for your site. Things that show exactly what your website provides, but aren’t so competitive that you can’t rank for them. I probably don’t have to tell you - this is where most people fail. Well, one of the areas. A lot of people don’t go...

A huge part of search engine optimization is keywords, we all know that.  But where do you find them?  How do you use them?  That is the mystery. This also marks the beginning of an article series dedicated to improving your site’s SEO, or search engine rankings.  The first topic we are going...

An article at PromotionWorld.com brings up an interesting point, “SEO success can come from promoting a single page or a few pages at most to search engines.” This is completely true. We have done it in the past for some of our smaller clients who are still building content. Search Engine...

If you are paying for each and every click that comes to your website, as is the case in Search Engine Marketing systems like Adwords and MSNadcenter, you need a focused results page.  These results pages are also called landing pages.  If you don’t have a landing page, you are wasting your money. Recently,...

DesktopMoney LTD team has just finished a pretty extensive comparison between two very different types of search engines; traditional and semantic. The traditional ones are the kind that we have been dancing around for the past 10 years, such as Google, Yahoo, etc.  All of them look at content the way...

We, at Tech Solution, are shifting our business strategy a bit.  More so, where this blog and website are concerned. This blog is going to be devoted to hands on search engine optimization and marketing.  We also have our first Tech Solution book coming out regarding the same topics.  Our focus is...